The second step was word associations to brainstorm ideas.
The third step is thumbnail sketches.
The fourth step is designs in black and white.
The next step was processing the client's feedback. Thankfully, the feedback was overwhelmingly positive and, even more importantly, specific. The client commented about the angles of the logos, the crispness of the lines and the movement of the shapes. All great feedback! With the substantial specific feedback, I was able to quickly adjust the logos without having to waste time searching for answers.
After going back and forth with some emails and a phone call, I sent these revised logo designs to the client:
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After going back and forth with some emails and a phone call, I sent these revised logo designs to the client:
If you like this post and blog, click the blue button on the right to become a Follower! And leave a comment below. I respond to all comments.
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